What Is Teeth Whitening?

Written by Dr. Brian Harris

July 24, 2023

You may be wondering, "What is teeth whitening?". Simply put, it's a cleaning process involving the removal of teeth stains with whitening agents and gels to improve your smile. 

Stay tuned to uncover the secrets behind the whitening process and how at-home products by SNOW can unlock your brightest smile yet!

What this article covers:

How Teeth Whitening Works

In a nutshell, teeth whitening is a cosmetic dental procedure aimed at lightening the color of your teeth by removing stains and discoloration caused by factors like food, drink, tobacco, age, illness, and genetics.

The whitening process typically involves the application of bleaching agents, such as hydrogen peroxide or carbamide peroxide, which penetrate the tooth enamel and break down the discolored molecules. 

bleach my teeth

This results in a versatility of treatments and products that offer you a brighter and more uniform tooth appearance.

How often should you whiten your teeth? If you’re new to teeth whitening, we recommend whitening your teeth 3-4 times a week with at-home products to start with. This way, you can gradually incorporate it into your daily routines and prevent your tooth enamel and gums from becoming irritated and sensitive. 

Can you whiten your teeth everyday? With SNOW’s safe but potent whitening ingredients, you can easily whiten your teeth in small doses every day too and watch your teeth get lightened up to seven shades in under 21 days. 

Why You Should Whiten Your Teeth

Is teeth whitening worth it? Teeth whitening can give you a brighter and more youthful appearance. Through our practical knowledge, there are a number of reasons why you should whiten your teeth, like: 

To Boost Your Self-Confidence 

A bright, white smile can significantly boost your self-confidence. Whether you're at a party, a job interview, or on a date, a bright smile can make you feel more confident and make an impact that will last.

To Enhance Your Appearance 

Even with perfect oral hygiene, discolored teeth can make you look older than you are. Teeth whitening can enhance your overall appearance, contributing to a youthful and energetic look.

To Promote Your Oral Health 

The pursuit of whiter teeth can inspire you to take better care of your oral health. Regular brushing with our top whitening toothpaste, flossing, and rinsing are integral parts of maintaining your pearly whites.

Let’s look at the best at-home whitening products by SNOW and how they can help you invest in yourself and your oral health. 

Our Best At-Home Teeth Whitening Products

Drawing from our experience, our best at-home tooth whitening products can show you how to whiten teeth efficiently, affordably, and conveniently. 

Teeth Whitening Kits 

Our whitening kit includes a mouth tray and a potent whitening serum containing hydrogen peroxide. Our ultra-safe tooth bleaching serum is 100% safe for your gums and breaks down the discolored molecules in your natural teeth. And while this is happening, our mouth tray is working to ensure the serum stays in place to whiten in between teeth for maximum effect. 

Teeth Whitening Strips 

Our thin and flexible teeth whitening strips are coated with our specially formulated whitening serum. You stick them on your teeth for a set amount of time, allowing the gel to penetrate the enamel and lift stains. If you're wondering, "How white can teeth get?", our whitening strips can whiten your teeth up to seven shades after just three uses. 

Teeth Whitening Mouthwash

As per our expertise, our teeth whitening mouthwash product is an easy add-on to your oral hygiene routine. It contains safe tooth bleaching agents like Hydrogen Peroxide to effectively whiten your teeth while also making your breath arctic cool and fresh.

bleach white teeth

Teeth Whitening Foam

Our teeth whitening foam is an effective way to whiten your teeth and protect your enamel and gums. Just apply the foam to your toothbrush and brush as per usual. Its active ingredients will do the rest, penetrating your teeth to break down stains and keep white teeth.

Teeth Whitening Powder

With just one shake, our teeth whitening powder can transform your regular brushing routine and remove stains caused by foods and drinks with its dynamic whitening ingredients. 

Teeth Whitening Toothbrush 

Voted ‘Best Electric Toothbrush’ by New Beauty in 2022, our teeth whitening toothbrush offers a whitening experience of epic proportions. It comes equipped with blue light LED and sonic technology to clean and whiten your teeth simultaneously. 

The Do’s of Teeth Whitening

It's time to explain the do’s of whitening teeth and our insider tips for how to get a white smile

Use Quality Products 

Not all tooth whitening products are created equal. Look for ones that are safe, effective, and gentle on your tooth enamel, like whitening solutions by SNOW. Quality counts when it comes to oral health and achieving a white smile.

Maintain Your Oral Hygiene 

You should always pair teeth whitening with regular brushing and flossing. Good oral hygiene is crucial for maintaining your brilliant smile.

Do Regular Touch-Ups 

Over time, your teeth can start to discolor again. Regular whitening touch-ups can help maintain your sparkling smile. That’s why our at home whitening kit is designed for both initial teeth whitening and ongoing maintenance.

Our research indicates that figuring out how to whiten your teeth isn’t hard to do. With the right products, practices, and a touch of patience, you'll be flashing a brilliant smile in no time. 

teeth whitening with bleach


As we’ve seen in this guide, teeth whitening is a cleaning procedure that utilizes whitening products and gels to remove tooth stains. 

Based on our firsthand experience, teeth whitening is your ticket to a radiant smile, erasing stains and unveiling natural brilliance. With SNOW's at-home products, achieving that dreamy, brighter smile is now within arm's reach. 

Brighten up from the comfort of your home with SNOW’s whitening before and after solutions today and start turning heads with your 100-watt smile. We’re big advocates of at-home tooth whitening, and we love white teeth as much as you do!

Did you find the blog beneficial? If so, consider exploring our other guides.