Better for You Oral Care

Strengthen your teeth by repairing and rebuilding enamel while you whiten.

Sensitive Whitening Toothpaste

2 Pack
4 Pack
6 Pack

Price: $28.00

or 4 interest-free payments of $7.00 with

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Designed to whiten every smile but especially for those with sensitive teeth. Our sensitive toothpaste hardens teeth with the power of hydroxyapatite and fluoride. Plus, our formula contains gentle over-the-counter ingredients to alleviate pain & sensitivity once and for all. 

ADVANCED WHITENING: proven formula to whiten stains & brighten teeth

SENSITIVITY PROTECTION: clinically proven to significantly reduce sensitivity when used 2x a day for 2 minutes a day 

HYDROXYAPATITE: hardens, strengthens, and restores teeth enamel 

FLUORIDE: remineralizes teeth, prevents cavities, and tooth decay

NATURAL BOOST: infused with horsetail extract, prickly ash bark, and holy basil for an additional natural boost of sensitivity reduction


    Put a small amount on your favorite toothbrush and brush your teeth thoroughly. Brush at least twice a day, preferably after each meal. Pair with the Advanced Whitening Electric Toothbrush or our Original LED Electric Toothbrush for best results.

    Active ingredients: 

    Sodium Fluoride…………………………. 0.24%

    Potassium Nitrate…………………………. 5.00%

    Inactive ingredients: Water (Aqua), Hydrated Silica, Sorbitol, Glycerin, Sodium Lauryl Sarcosinate, Sodium Bicarbonate, Titanium Dioxide, Hydroxyapatite, Calcium Carbonate, Xylitol, Erythritol, Cocamidopropyl Betaine, Mentha Piperita (Peppermint) Oil, Xanthan Gum, Potassium Sorbate, Stevia Rebaudiana Leaf Extract, Mentha Arvensis Leaf Oil, Cellulose Gum, Menthol, Lavandula Angustifolia (Lavender) Oil, Arginine, Hydrogen Peroxide, Equisetum Arvense Extract, Zanthoxylum Americanum Bark Extract, Ocimum Sanctum Leaf Powder

    Frequently bought together
    Items in this section have been purchased together with the listing item by a large number of customers in the past

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    Included in this pack: Sensitive Whitening Toothpaste + Sensitive Teeth Whitening Strips + LED Whitening Electric Toothbrush